Jesse Hopps

CEO/Founder

Jesse Hopps is the founder of Demand Metric, a premier marketing research and advisory firm that supports over 106,000 marketing professionals across 75 countries. Offering playbooks, advisory services, and over 500 premium tools, Demand Metric helps marketers plan efficiently, tackle challenges confidently, and complete projects swiftly. Since its inception in 2006, the firm has licensed content to 92% of the Fortune 500, set industry standards for marketing tools, and conducted 90+ benchmarking studies with top tech firms like Salesforce and Adobe. Nominated for Ernst & Young Entrepreneur of the Year at 25, Jesse has consulted for Microsoft and Mitsubishi. Fluent in Spanish, he’s relocating to Spain with his family to expand Demand Metric into Europe.